Navigating the Future of Customer Engagement: How direct mail delivers in today’s optichannel marketing strategies
Speakers: Jacqueline Strako, Chief Customer and Marketing Officer and EVP, United States Postal Service; Lily Harder, Senior Director of Marketing Strategy, Mintel Comperemedia; and Tim Curtis, President and CEO, CohereOne
Now more than ever brand marketing and alignment is the key to customer engagement and long-term business success. As companies work to navigate these turbulent COVID-19 waters, the role of marketing, communications, and customer engagement has never been more important. Join us as we kick off our 2020 BRAND United Marketing Insights webinar series, which will be focused on bringing together some of the top minds in marketing and communications to share their insights and ideas.
For our inaugural webinar, experts will be addressing:
- The value proposition of direct mail marketing, and its continued importance for marketers and mail recipients, even during the pandemic.
- Insights into some successful campaigns and programs that are being deployed across the optichannel marketing world.
- What is working during these most challenging of days for marketing and communications execs.
Couldn’t make it on May 18th? No problem! BRAND United webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on- demand.