How I Made $100 Million Focusing on the U.S. Hispanic Market: Easy Tips for Successful Strategies (2015 Direct Marketing Day Virtual Conference Session)
Speakers: Craig Handley, Founder/CEO, Listen Up Español and Revenue Enhancement Consultants
Click above/below to view this webinar, originally offered as a session at 2015 Direct Marketing Day @ Your Desk Virtual Conference & Expo.
At 54 million and 17 percent of the population, the U.S. Hispanic market is the fastest-growing minority in the U.S. The fact that its buying power is projected to reach $1.5 trillion this year is a compelling case to continue reaching out to this audience or start if you haven't considered yet. Join us for a creative session to get actionable tips on how to:
- Create offers and messaging that will engage with this target market
- Learn practical guides for Spanish translation and enculturation
- Identify low-hanging fruit that can quickly kick start your Hispanic outreach efforts