Email for Customer Acquisition: 5 Great Ways to Expand Your List, and Your Profits!
Sponsored by: Standard Register
Speakers: Cyndie Shaffstall, Founder and CEM, Spider Trainers; Yeva Roberts, Sr. Product Manager, Data-Driven Marketing, Standard Register
Email is one of the most effective direct marketing channels, but it can also be one of the most difficult to expand without damaging your reputation and deliverability rates. It's not enough to grab emails wherever you can. Good email prospects must be opt-in and happy to see your email-otherwise it's straight to the spam report button. You also need to learn more about these prospects, and get them engaged, because otherwise your email is easy to ignore.
How can you expand your email list with new prospects who are most likely to become buyers and loyal customers? Join us on this webinar to hear some great ways to expand your list and your customer base, including:
- The 5 best ways to acquire new email subscribers
- Pros and cons of different email prospecting techniques
- Contact strategies for new email subscribers
- Essential tricks to get new subscribers to make that first purchase!