In Part One of our video series with Charlie Fusco, CEO of Synergixx, she explained her quantum media theory and how brands can benefit from it. In Part Three of this interview, Fusco talks about the importance of owning your customer data and the technology that can help you do just that. She also gets into content marketing, why video is a must-have for brands, and how to successfully drive consumers to your brand, regardless of what channel the customer is using. You can watch the interview with Fusco in its entirety here.

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