Monster Deals, Spooktacular Savings Creeping Into Inboxes
Halloween may still be more than a month away, but email marketers have been busy since July promoting monster deals and spooktacular savings.
One of the earliest Halloween-themed emails in the Who’s Mailing What (WMW!) inbox was received on July 23 from BuyCostumes.com with the subject line “Only 100 Days to Go: Halloween Flash Sale!” and offered 30 percent off one item. This email included a countdown clock.
Scrubin Uniforms sent an email on Aug. 25 highlighting “Spooktacular Savings!” and reminded subscribers that “Halloween Is Creeping Up, Save 40-60%.”
In early September, WMW! received Halloween-themed emails from a few companies, including Palais Royal, Plow & Hearth, Magic Cabin and ThinkGeek.
To view these emails received by WMW!, which houses the most complete, searchable and fully online library of direct mail and email in the world, check out the slideshow below.