Search results for voice commands need to match what people actually say, instead of what marketers think they’ll say.
In the last two months alone, two significant updates have occurred to the Google algorithm — creating volatility in the search results
Some even claim that human behaviors are just algorithmic responses developed over past 70,000 years or so.
It’s a big year for mobile retail. With revenues and competition climbing, marketing strategies have to keep up.
What is the ideal marketing technology stack for a brand to succeed in mobile marketing?
Here are three ways to incorporate texting into your digital marketing mix.
Marketing is in the midst of a digital revolution that’s bringing countless new technologies that all impact marketing.
It’s difficult to overstate the digital marketer’s embrace of artificial intelligence.
The USPS has brought back promotions for 2019. Do you have a planned strategy to not only save money on postage, but really stand out?
My challenge to my fellow marketers tasked with handing the company holiday card: bring your card to life with augmented reality.
Google Ads users know Oct. 30 is the actual witching hour.
Social media marketing has a “growth” area — mobile.
Is your dog the boss of you? Make him a police officer. Is he more of an easy rider? Put him in motorcycle garb.
Voice interfaces are the new frontier for advertisers.
Direct mail is a very effective marketing channel; however, when you add a mobile element such as AR to it, you can skyrocket results.
Mobile marketing just got foolproof. Zero percent of smartphone lockscreen marketing gets accidental ad clicks, says a study.