It was almost as if those opening the exhibit hall at DMA2010 in San Francisco were just as excited about Timothy Quinn's declaration as he may have been to originally write it. At 3 p.m. on Sunday, the final session during the pre-conference, a chorus of "yays" from the booths a floor above the presenter coincided with and seemed to affirm his take on how social and mobile are melding to create deeper dimensions in communication.
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