Want a world-class back-end catalog operation? Here's what you'll need. By Bill Spaide Catalogers possessing high-performing operational units concentrate on the following five fundamentals. 1. Optimum Location Superior merchandise fulfillment begins with facility location, which should provide average or better solutions to the following criteria: • An adequate labor supply of both full-time and seasonal workers, as measured in terms of costs, availability, stability and productivity. Note: This is the single most important location-related criteria. • Proximity of suppliers and customers to the facility, as measured in both inbound and outbound transportation costs and delivery time. • Local economics includes reasonable construction

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