Brad Rencher

Thorin McGee is editor-in-chief and content director of Target Marketing and oversees editorial direction and product development for the magazine, website and other channels.
Neil Hughes is a tech columnist and ghostwriter for tech leaders. When not writing, he can be found hosting the Tech Blog Writer podcast, where he discusses the latest tech trends with the biggest names in technology and also explores start-up stories with entrepreneurs from all over the world. 
 
In 2015, Neil was ranked by LinkedIn as one of its "Top Voices in Technology," while also being named one of the "Top Influential Tech Leaders on LinkedIn" in CIO magazine and "20 Big Tech Thinkers You Need to Follow" on ZDNet.
 
Neil remains fascinated by how technology is transforming multiple industries but believes that technology works best when it brings people together.

"People buy experiences, not products," so "focusing on experience design is an absolutely worthwhile effort." To follow through on this, Adobe President and CEO Shantanu Narayen called for companies to align around the customer experience in order to cut through the red tape and silos that undermine positive customer experiences. He also proposed a new, marketing-lead enterprise technology architecture: "The Experience System of Record."

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