Aristotle Onasis

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at

Some hobbyists are train spotters and plane spotters. I am a yacht-spotter. What triggered this column was seeing Lady Sandals, a mega-yacht at Penn's Landing on the Delaware River. I Googled Lady Sandals—135' and once owned by Nicolas Cage. Google supplied dozens of interior and exterior photographs of the ship. At that same pier, I spotted McFarland, a massive dredger operated by the Army Corps of Engineers. I chatted with a member of the crew and was invited aboard for a tour the next day.

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