Printing/Production

QuantumDigital Receives Better Business Bureau Certification As Result Of Outstanding Service
May 14, 2008

Company also enhances e-commerce Web security with investments in HACKER SAFE and thawte certifications AUSTIN, TX – April 30, 2008 — QuantumDigital, the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, announced that it has achieved certification from the Better Business Bureau (BBB) under the classification of “Mailing Services”. This certification is a result of supporting the BBB’s services to the public and meeting the BBB’s membership standards of providing its customers with an ethical relationship emphasizing trust, dependability and confidence. “We are honored that our commitment to superior customer service has been acknowledged by the BBB,

Local Companies QuantumDigital And Mobile Loaves & Fishes Join Forces To Make Charitable Donations More Personal And Convenient
May 6, 2008

QuantumDigital donates personalized direct mailing services; sponsors annual Mobile Loaves & Fishes’ “Uncorked” Fundraiser AUSTIN, TX – May 6, 2008 — QuantumDigital, the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, has joined forces with Austin-based non-profit Mobile Loaves & Fishes (MLF) – a social outreach ministry to the homeless and working poor – to support fund raising by making charitable donations more convenient and personal. MLF took its campaign virtual for the first time this year significantly enhancing what they’ve done in the past. The multi-platform campaign utilized both traditional direct mail and Personalized URLs (PURLs)

Creative Automation Announces Reforestation Program
April 25, 2008

Hillside, IL – April 25, 2008 – Creative Automation, a leader in direct mail printing and database management services, announced their plan to run a reforestation program during the month of June. Creative Automation is partnering with American Forests® for this program because of their strong commitment to protect, restore, and enhance forests throughout the United States and around the world. The program, “Reforestation with Creative Automation,” will apply to all orders placed during the month of June, 2008 with the Graphics Printing Division at Creative Automation. For every $5,000 print production order a customer places, Creative Automation will plant 25 trees

Lose the Chlorine, Help the Environment
April 1, 2008

When evaluating greener paper options, take into consideration not just the source of the fiber in the available stocks but also the processes used to create these more environment-friendly sheets. In particular, the bleaching process produces harmful dioxin gases, even when taking post-consumer material and de-inking it for reuse. The following terminology, as reported by San Francisco–based paper manufacturer New Leaf Paper on its Web site, applies to papers that have been created without chlorine for bleaching and, thus, are less harmful to the environment: Unbleached—Unbleached paper is either gray or dyed during paper-making. This process involves the least environmental impact. Unbleached paper

Quantumdigital Achieves Forest Stewardship Certification
April 1, 2008

Forest Stewardship Council Recognizes QuantumDigital’s Dedication to the Conservation of Environmental Resources AUSTIN, TX — April 1, 2008 — QuantumDigital, the only complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, has achieved certification from the Forest Stewardship Council (FSC) on behalf of the company’s focused environmental efforts in 2007. FSC is recognized by the corporate and governmental sectors and the Non-Governmental Organization community as the model to ensure that forest resources are maintained for today and for future generations. In 2007 QuantumDigital recycled 80 tons of paper, saving over 1,300 pulp producing trees, half a million gallons of water

The Green Production Process
April 1, 2008

Felt-covered amphibians and marketing managers agree: It’s not easy being green. But that doesn’t stop Kermit or your friendly neighborhood production company from trying. “Green” is more than today’s favorite buzzword. Marketing managers should put an ear to the ground for the environmentally sound practices of the companies with which they do business. In doing so, they can save money, exhibit stewardship, reduce their carbon footprints and even improve ROI. Find Where the Green Savings Grow For many years, paper has been easy to recycle, so all direct marketing production companies make it part of their plant processes. But direct marketing managers need to

QuantumDigital’s Online Direct Marketing Technology Enhances Long & Foster’s Direct Mail Process
April 1, 2008

Largest privately owned real estate company in U.S. chooses web-to-print online portal to improve accuracy, convenience and turnaround time for agent-generated mailers AUSTIN, TX — April 1, 2008 — QuantumDigital, the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, today announced an expanded relationship with Long & Foster Real Estate, Inc. (L&F) – the nation’s largest privately-owned real estate company. L&F will be moving direct mail and print marketing collateral from an inside direct fulfillment facility to QuantumDigital’s web-to-print online portal for processing, production and mailing. The decision was made by Long & Foster after 16 years of producing

Five Choices to Make for Paper in Direct Mail
February 20, 2008

The production manager (or perhaps creative director) of a direct mail package usually chooses the paper. Historically, it’s never been an easy decision. It hinges on weighing (with postal rates, I mean that literally) quality against cost, including the selection of paper stock/weight, grade, coated or uncoated, and so on. Recently, that decision just got harder, with the now viable option of using more environment-friendly paper (groundwood/high-yield/nonvirgin-offset sheets, more post-consumer recycled content and environmentally certified) in all components of a mail piece. Unless you’ve already done so, here are five choices you may consider adopting. 1. Go High-End (but not Necessarily High-Cost) with the

Five Tips for Mailing to Seniors
February 6, 2008

Smart marketers will say there’s already a big mistake in this article. Want a hint? It’s in the headline, and it’s the first tip for reaching older prospects via direct mail. 1. Avoid name-calling. That’s right, the first thing to remember when marketing to seniors is don’t call them seniors. Focus on your product or offer and how it is designed to meet prospects’ needs and values without pinpointing their life stage. 2. Older prospects equal better open rates. While people who are 55-plus are sometimes viewed as one segment, it may be helpful to consider that direct mail is most effective in targeting

Foundation for Automation
February 1, 2008

Mainstream direct marketing finally has discovered full-color, variable digital print. The volume of full-color digital print continues to jump and has become the fastest-growing direct marketing medium. The reason for its growth is no secret to firms that are driven by results. Variable targeted content increases response rates and gives marketers tremendous flexibility in changing messaging and creative to match the marketing opportunity.