When executed effectively by e-commerce merchants, hyper-personalization offers a host of benefits. More effective individual targeting
Commonly, loyalty programs doled out rewards based on number of purchases made. More programs are now adopting revenue-based models.
Ouch! Parents often complain about stepping on children’s toys as an unpleasant experience, with nothing quite like the sensation of
Somewhere down the line, I missed the memo that “continuity clubs” is now an anachronism, and “subscription marketing” is preferred.