Hubert’s Catalog Offers Powerful Ideas
February 9, 2017 at 12:54 am

A direct mail catalog uses a variety of tactics to showcase the latest offerings from a major cosmetics brand. Mailer Name: Mary Kay Date Mailed: May 2016 Mary Kay is one of the biggest direct sellers of women’s cosmetics in the world. Through beauty consultants, who are independent distributors, it sells directly to consumers. This […]

A Visit From Catalogs of Christmas Past
December 2, 2016 at 8:00 am

It’s the most wonderful time of the year … when holiday catalogs begin to show up. A few months ago, I found a stack of vintage ones.