Marketers won’t enjoy seeing Facebook likes disappear, both on their ads and on user content.
With TikTok growing, marketers are quickly searching for the best ways to leverage and engage the hottest new social platform.
That big idea still lies in the creative execution.
TheDogTrainingSecret.com, which has out-of-the- box marketing thinking that relies on proven methods.
It's October, the start of the spooky season, and a time to enjoy the dark and macabre ... and possibly also the uplifting? While many feel that cemeteries are for the dead and/or mourning, Lake View Cemetery in Cleveland has a more positive outlook on death and final resting grounds (and it's not just because…
It’s challenging for direct response marketers to fit all of the key elements of a good direct response ad into a small space.
Music is an art form that, when executed properly, can take your advertising game to the next level.
Advertising to the emerging Gen Z consumer is both as challenging and simple as it has ever been, which is an oxymoron in itself.
When P&G’s Marc S. Pritchard speaks, marketers listen.