Timing is everything, perhaps now more than ever. As we watch the world around us change drastically, it’s hard to know what to do.
Just like in our personal relationships , we cannot take brand love and loyalty for granted among our customers.
While its not hard “see” the above issues, it is sometimes hard to see how each may impact the success of our 2020 marketing efforts.
Psychology-based marketing has a lot of nooks and crannies.
The critical role of marketing influencers on driving sales and loyalty for brands in both the B2B and B2C space is nothing new.
We marketers today are really the new age of storytellers.