Stephen Cobb

Stephen Cobb
Solve the Privacy Puzzle

Make sure your privacy policy is more than just words. Although respect for the privacy of customer information has always been a pillar of good business, few businesses felt the need to develop formal policies until they entered the world of e-commerce and Web sites. Nowadays it’s rare to visit a corporate Web site that doesn’t have a “Privacy” link to a statement describing the company’s privacy practices. Your company’s privacy statements must be based on policies to which you are committed. This implies a considerable amount of corporate decision-making, which in turn implies a corporate strategy with respect to privacy. Such a strategy