We in the marketing and public relations business talk a lot about brand trust. Do we walk it?
A bill in Congress would assign the U.S. Securities and Exchange Commission with the task of determining the worth of consumer data.
At the ANA International ECHO Awards last year, many of my judging colleagues saw this Destination Pride campaign from PFLAG Canada.
How long does it take for a logical, clear-headed, money-conscious, well-informed consumer to overcome inertia and move to OTT?
Digital marketers see future lifetime value is always bigger when you’re going to live another 50 to 70 years.
Do we need to have an award for a better Privacy UX?
Effective self-regulation serves to keep pace with innovations in our field, and “point the way” for other companies as issues arise.
Allow marketing innovations that create diversity in content, competition and democratization of information.
My small apartment building’s lobby is a testament to these changing behaviors.
Two weeks back, two hearings in Congress were held about a possible forthcoming new federal data privacy law for the United States.
Only fools say “no” to 25,000 to 40,000 good-paying jobs.
There, once again, is the age-old privacy paradox, which predates our digital selves.
The January marketing calendar in New York has included for the past decade or so a certain can’t-miss DMCNY event.
Last week, I had a dream — and in it, Karen Carpenter and I were friends. The following night, I had a similar dream.
Recently, I was on a train when I saw a connection request on LinkedIn from a former colleague of mine initiating a job search.