NEW YORK, September 22, 2010 – Continuing their ongoing commitment to helping businesses find new customers more easily and cost effectively, USADATA today released version 5.0 of its Small Business Platform, with enhanced interactive help and reduced per-record retail pricing by more than 10 percent.
The Small Business Platform is an easy-to-use online application, available at www.usadata.com, which allows businesses to order and receive targeted mailing lists and sales leads in minutes. Businesses have access to hundreds of selection options to run free list counts and order new leads from Consumer, Business, Occupant, New Homeowner or New Mover databases.
In version 5.0, USADATA has introduced additional channels for interactive support, to make finding the right leads faster and easier. Supplementing its live toll-free and online chat support, businesses may now get interactive screen help for each step in the ordering process, as well as view a brief video that walks through the user experience from building a list count to placing an order. These new features provide real-time support to make the ordering process and direct marketing success simpler.
“We use USADATA for all of our Hello Eco franchisees’ business launch program. We use defined criteria for our customer targets and USADATA's easy-to-use system allows us to quickly and efficiently develop our customer lists. As we are rapidly growing the Hello Eco brand, USADATA is vital to our marketing efforts,” said Shawn Lynam, CEO of Hello Eco.
In this release USADATA has also lowered its per-record retail pricing by more than 10 percent. This reduced pricing helps businesses reach more prospects per dollar spent, maximizing their reach in seeking new customers.
“Our goal is to help clients improve the return on their marketing investment by providing the best available leads, consultative support and easy-to-use technology,” said Jon Rapkin, Senior Vice President with USADATA. “Helping clients send a higher volume of more targeted direct mail, at lower price points, improves the likelihood of a successful campaign,” added Rapkin.