Return Path's Inbox Monitor Gives Marketers Vital Email Intelligence to Maximize Inbox Placement and Email Campaign ROI
Company: ReturnPath, an email marketing solutions provider
Product/Service: Inbox Monitor, an inbox placement product
What it Does: Inbox Monitor gives marketers greater insight into clients’ inbox placement rates by including subscriber panel data with seed list technology, enabling marketers to address issues on a ISP-by-ISP basis. The tool maximizes inbox placement and campaign return on investment by providing timely, actionable intelligence on overall email campaign performance and identifying issues that lower inbox placement.