LogMyCalls Acquires Media and Publishing Division of CallSource
From the LogMyCalls press release:
LogMyCalls today announced that it has acquired the media and publishing division of CallSource. The deal makes LogMyCalls one of the largest call analytics software providers in the industry.
The acquisition gives LogMyCalls a significantly larger client-base that now includes Fortune 500 enterprise accounts, agencies, and thousands of customers. It further establishes LogMyCalls as a leader in call analytics.
CallSource will retain the majority of its call recording, call scoring, and training business and the majority of CallSource clients will not be impacted. CallSource remains a major provider of call tracking. Todd Geller and Geoffrey Infeld, seasoned executives with CallSource, will join the LogMyCalls executive team, effective immediately, and will oversee the customer transition process. "This acquisition opens an exciting new chapter in the history of our company," said Jason Wells, CEO of LogMyCalls. "Since we launched LogMyCalls in 2012, we've been at the forefront of innovation and technology in call marketing automation. This move solidifies our commitment to the needs of digital marketers. We have established a long-term relationship with CallSource and expect to collaborate with them in the future." "While the CallSource Sales Performance Management (SPM) system is ideal for manufacturers, distributors, retailers, and franchise organizations, many media clients continued to think of our service as merely a 'proof of value' tool. We are happy that LogMyCalls is able to offer this important market segment some new and exciting analytical tools," said CallSource CEO, Jerry Feldman.
To learn more about the acquisition please visit LogMyCalls.com or call them at (855) 889-3939.