Kenshoo Releases Desktop Editor for Management of Paid Search Campaigns
Company: Kenshoo, a provider of digital marketing services
Product/Service: Kenshoo Editor, an application that brings advanced search marketing campaign management functionality to the desktop and simplifies campaign management tasks
What it Does: Enables paid search updates across multiple accounts and channels through a graphical interface, customizable views, and drag-and-drop functionality. Search marketers can make changes to ad copy, landing pages and bids across hundreds of thousands of keywords in a short amount of time.