Four Pointers on Postal Pricing
Every application is unique. “Not all prices go up—there’s some that stay the same and some that go down,” Partenheimer says. Notably, flats and nonprofit categories in general, remained at a less than 1 percent increase and nonprofit flats rates were actually reduced. “Every mailer is different with respect to size, frequency and weight … and each mailer has to look at the specifics of this rate increase and determine whether or not they want to do more automation, more drop-shipping or whether they want to go to the next level in prospecting,” concludes Ed Gleiman, postal consultant and former chairman of the PRC.
Links to helpful rate charts and calculators: