New Arrival: Bazaarvoice Unveils Hosted Ratings and Reviews Program
Company: Bazaarvoice, a hosted social commerce applications provider
Product/Service: BrandVoice, a hosted ratings and reviews program targeted at manufacturers
What It Does: Allows manufacturers to syndicate user-generated product ratings and reviews to major retailers to stand out in the channels where consumers shop. Manufacturers can collect and display Bazaarvoice Ratings & Reviews on their Web sites and this content is automatically pushed to retail sites that carry their products.