Of course, there is no silver bullet. However, the status quo of yesterday is not likely to be the answer, or at least, not the complete answer. The good news, though, is that there are a growing number of technologies to address the evolving needs of social media analytics. The right solution will likely entail a compilation of solutions that can work together within an architecture designed to meet specific business needs.
Social media has been a game changer, but don't get left behind. The time is now to turn all that social media data streaming across the Internet into actionable information for your business.