Lara Shackelford

Heather Fletcher is senior content editor with Target Marketing.

Logically, women could be the hiring managers for the highest executive position in the country. Considering women compose the majority of the population, chances are these voters won’t make Hillary Clinton go searching in the men’s restroom for the position’s description — as Lara Shackelford, CMO of Altify, had to do for one of her first marketing leadership positions.

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