Kurt Wagner

Heather Fletcher is senior content editor with Target Marketing.

Smartphone users will start seeing autoplay LinkedIn video ads from Prudential Financial and Microsoft Canada first, then from all marketers buying into the advertising option during the first half of 2018, reports Marketing Land.

Twitter is getting on the live content bandwagon that really got rolling with the recent Facebook Live push. Facebook added money and company priority backing to its live video option and shortly thereafter upped its Instagram game, so now just about every social network is betting its future on live content.

This time next year, Facebook won’t be able to fit any more ads in News Feeds. That’s what analysts listening to the quarterly earnings call on Wednesday heard, even as the social media giant blew past expectations because of what CNBC calls “exploding ad revenue.”

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