Al Capone

Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.

On Oct. 5, 2007 two stories ran in The Wall Street Journal—and on its Web site—about the huge Los Angeles Hammer Museum’s effort to bury Dave Pahl’s Hammer Museum, which displays his collection of 1700 hammers in a tiny house in Haines, Alaska, 3,098 miles to the north. The top brass at the Los Angeles museum is following slavishly the brutal, bully-boy tactics of its founder, Occidental Petroleum President Armand Hammer (1898-1990), whose philosophy of life was codified on a plaque in his office that proclaimed, “He who hath the gold makes the rules.” In any publication or broadcast news story, what the L.A.

Cartoon Network's amazing unique selling proposition Sept. 22, 2005, Vol. 1, Issue #33 IN THE NEWS Don't touch that dial! Not unless you want your children to grow up to be clueless, sad-sack 40-year-old virgins. That's pretty much the message Cartoon Network is sending parents as it launches its new block of programming, "Tickle U," as in University: two hours of cartoons on weekday mornings that will ostensibly help preschoolers develop a sense of humor, without which they will lead a sad and lonely life. --Lenore Skenaky "TV telling kids what's funny? It's laughable." New

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