Durham, N.C.

Heather Fletcher is senior content editor with Target Marketing.

During the height of the 2011 tax season, the American Institute of Certified Public Accountants' (AICPA) campaign to upsell selected members on the AICPA Tax Section was in full swing.

For financial services companies that want to roll out trigger-based e-mail marketing campaigns but would like surefire promotional success, San Diego-based marketing software company Leadfusion claims its new “EMAIL Track Library” will do the trick.

DURHAM, N.C. — Ryan Allis and Aaron Houghton, the co-founders of fast-growing iContact, see an opportunity to grow their e-mail marketing software firm even as the economy heads south. So don’t expect the young entrepreneurs to slow down as a potential nuclear winter for startups seems to approach

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