New Arrival: New Tracking and Reporting Tools From VerticalResponse
Company: VerticalResponse, an e-mail marketing and direct mail service provider
Product/Service: New tracking and reporting tools for the vendor’s flagship e-mail marketing product
What It Does: Enables users to track their e-mail campaigns via a quick dashboard view or through a deeper, more analytical series of charts and graphs. Also enables users to see top-performing lists and links and compare recent e-mail campaigns.