Today, your audience wants every communication to be personalized, timely and relevant to their needs. Unmet expectations result in lost sales, lost customers and eventually lost market share. This webinar will give you the playbook to exceed your audience’s expectations.
Sponsored By: Marketo, Act-On Software, Bronto, Salesforce Pardot, Email Append, Workfront and more.
As in years past, this online event explores tips, tools and best practices in email marketing, along with the latest email trends and case studies for marketers. The event features marketing masterminds such as Andrew Kordek, Co-Founder and Chief Strategist, Trendline Interactive; Jessica Best, Barkley, Director of Data-Driven Marketing, Barkley; Joe Tertel, Manager, E-commerce and Email Marketing at Rite Aid; Kevin Kelleher, Marketing Manager, Consumer Insight, Return Path; Dan Burstein, Director of Editorial Content, MarketingSherpa and MECLABS Institute; Pat Friesen, Copywriter/Copy Coach, Author of The Cross-Channel Copywriting Handbook; Liz Ryan, CEO, Relish Tray Media; Melissa Ward, blogger, Sass Marketing; and MORE.
Speakers: Dave Hoffer, Director, McKinsey Digital; Dave Fenske, President, Fenske
Design thinking suggests that organizations that are infused by a design-driven culture enable a change to put customers first. To accomplish this, everything that a business does must place the end-user or customer first and foremost. During this webinar you will learn the fundamentals of a design thinking you can apply today and tomorrow.