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How to Handle Haters

You do your best to satisfy your customers, deliver on your promises, provide great service … And then someone starts to complain

LinkedIn for Stealth Job Seekers

Updating your LinkedIn profile as a stealth job seeker without looking like you’re searching for a job is tricky. Here’s how to do it.

Get Outta My Tweets

Is it annoying for a brand account to search/respond to indirect tweets? Or is it just good customer service, even a PR necessity?

Make ‘Cute’ Work in Marketing

I tried not to give in, but the cuteness overwhelmed me. Yesterday was #NationalPuppyDay, and it was the No. 1 trend in my Twitter feed

Social Media and Google

For years, many online marketers have assumed that social media signals play a vital role in building page rankings. Are they right?

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What social network boasts an average of 9,000 photos shared a second? Instagram? No. Snapchat. And now the cat's out of the bag: Melissa Ward, Target Marketing's Queen of Sass is not only an "older" millennial, but she's not on Snapchat ... until now!

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