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LinkedIn Video Ads Debut by Q2 2018
October 18, 2017 at 8:00 am

Smartphone users will start seeing autoplay LinkedIn video ads from Prudential Financial and Microsoft Canada first, then from all

2 E-com Needs for Holiday 2017
October 12, 2017 at 8:00 am

Even e-commerce shoppers value prompt delivery and courteous customer service over price, reveals a report released today about holiday

The Rise of the E-Commerce-First Brand
October 2, 2017 at 8:00 am

The approach of maximizing products for the in-store shopping environment doesn’t always support how most people shop online.

Is Digital Video the Next Big Thing in Financial Marketing?
September 19, 2017 at 8:00 am

As financial institutions shift more money into digital advertising, and as digital advertising absorbs the TV market, the financial services industry has to come to terms with getting media value out of a much more complex ecosystem.

Cleaning Up the Data Crumbs
September 18, 2017 at 3:29 pm

Overlapping data is all around us. Consumers are leaving breadcrumbs of data all over their shopping trails with each purchasing