4 Design Best Practices for Direct Mail – DMIQ TV Video

In this short video, Ethan Boldt, Chief Content Officer of Direct Marketing IQ, reveals several important design best practices for direct mail. These methods come courtesy of Patrick Fultz, one of many top experts who are featured in the new report “Design & Formats for Boosting Direct Mail Response,” which covers all the latest best practices for design, formats, color, typography and components in direct mail.

To learn more about the report, visit the Direct Marketing IQ bookstore.

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  • Mike

    Good stuff, You might want to check out a new DM marketing tool called the "Paper Web Key" go to http://www.connecttowb.co for more info. It takes the PURL to a whole new level. Used correctly it can and will drive response rates up dramatically!