MarketingSherpa

Build Email Teams, Then Content [Video]
July 28, 2015 at 8:00 am

In putting an email marketing team together, look for candidates with creative and technical expertise, says Jacquelyn Kearns, SVP

Email Marketing's Finish Line [Video]
July 24, 2015 at 8:00 am

When email marketers start digging into data, the temptation is to use it all, says Aaron Buchanan, a digital personalization

Avoid Email Penalties for Growth [Video]
July 17, 2015 at 8:00 am

Marketers, make interviewing the tech support people part of any platform vetting process, says John A. Caldwell, president and founder