Creating the perfect message and medium can be challenging for marketers. Simple tweaks in word choice or user interface have the power to attract views or repel any traffic whatsoever. Gauging the effects of different features can be complex and inconsistent across contexts. Fortunately, AB testing can take the guesswork out of optimizing your online presence […]
Join us on this educational webinar to hear how marketers are using digitally reactive direct mail as part of their market strategy.
Join us to learn how your consumers really think, and how you can influence thoughts that drive purchases, loyalty and referrals.
Direct mail designers have been adapting elements familiar to digital audiences, like infographics, to stand out with their mail.
For me and many other Millennial Marketers, the word “clickbait” makes us roll our eyes mutter a curse against sites like UpWorthy and