If you are trying to reach your target audience, you already know that selecting the right message, the right channel and the right
I turned 34 less than two weeks ago, so let’s take a peek into my inbox to look at a couple of the birthday wishes I received from mark
Direct mail designers have been adapting elements familiar to digital audiences, like infographics, to stand out with their mail.
What will be the new exciting breakthrough for direct marketers in 2016? I believe its brain research.