A few takeaways from the Integrated Marketing Virtual show which stuck with me as particularly helpful for copywriting purposes.
I don’t know about you, but sometimes the trickiest part of creating a good email is actually one of the smallest details — the CTA.
In the wake of AMC network airing the last episode of “Mad Men,” I reflect on the perpetual struggle between advertising agencies
All the hip kids are doing it. Photo-centric social network Instagram is becoming a huge part of many people’s daily routines
I love it when readers comment on columns. Whether thumbs-up or thumbs-down, interaction is delicious — and valuable.