Google’s reveal their reasoning for the Chrome ad blocker, and Pennywise from “It” helped Burger King troll Ronald McDonald.
Las Vegas marketers were taking a different approach to their brand reputations on Tuesday. Promotional language was hard to find, and
What should Donald Trump Jr. and Eric Trump do with Trump Brand? The brand has traditionally been positioned as upscale: hotel rooms
Activism has become a powerful component of corporate identity — but it has to be done right. In an interview this February, Under
The Internet is full of idiots! And you’re advertising with them.
When I finally went to the DMV to change my driver’s license, it was awful. But I learned about customer experience and brand trust.