Smartphone users will start seeing autoplay LinkedIn video ads from Prudential Financial and Microsoft Canada first, then from all
With light shining on the dark crevices where sexual assault and harassment stories are covered up, many women — as well as some men —
On the eve of its death, AOL Instant Messenger sent out a tweet announcing its funeral. Wait, what? It wasn’t already dead? No,
Friday the 13th is upon us, so let’s take a look at 13 tips that can take your marketing from scary bad to scary effective.
At a time when marketing data practices are under the microscope, DMA updated the industry’s self-regulatory rules.
Even e-commerce shoppers value prompt delivery and courteous customer service over price, reveals a report released today about holiday
Banking customers think their banks don’t care about them. Even if they get angry, they don’t express it to their banks, because they
McDonald’s is suffering from being too popular with “Rick and Morty” cartoon fans who were upset on Saturday that they couldn’t buy a
Dove created an affirming campaign about real beauty that went so right — showing women that they were truly radiant as they were. Then
No more trickle-down leadership theories, CMOs. New research shows brands that thrive do so when teams work together.
Some brands selling food or operating restaurants think of themselves as healthcare marketers. The FDA often stops these claims in
Las Vegas marketers were taking a different approach to their brand reputations on Tuesday. Promotional language was hard to find, and
Marketers had been able to target “Jew Haters” with Facebook ads and that was her social network’s “fail,” Facebook COO Sheryl Sandberg
About 61 percent of the growth in over-the-counter sales comes from e-commerce, which is possibly why healthcare marketers are starting
Most U.S. CMOs are female, all American CMOs are raised here, less than a third have educations beyond bachelor’s degrees and they’ve w