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Pinterest Launches Business Pages, Rewrites User Agreement

November 15, 2012
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Pinterest is sending a signal to the multitude of brands and retailers already active on its platform that it's getting ready to open for business itself by unveiling accounts designated for marketers. Pinterest's new business accounts—which are free of charge—aren't brand pages in the tradition of what Facebook, Twitter and Google+ have previously rolled out, since they don't currently look any different from other pages. They also don't possess any enhanced functionality ... Pinterest also developed a new terms of service for businesses, making explicit that use of the platform for commercial purposes is accepted without mentioning retail or advertising...

 

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Image-based content marketing is quickly becoming a staple in any online marketing strategy. As sites like Tumblr, Instagram and Pinterest continue to grow in popularity, and sites like Facebook place more emphasis on photo sharing, it's easier and more important than ever to create and share attractive, interesting, informative and entertaining images online. Here are three types of images to consider adding to your online marketing mix.
 
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In Managing the New Customer Relationship: Strategies to Engage the Social Customer and Build Lasting Value, you'll get chapters focusing on: Managing the New Customer—and the New Customer RelationshipPlanning Relationships with Existing CustomersOne-Through-One: Engaging Social CustomersB2B RelationshipsCustomer AnalyticsAnd more! Managing the New Customer Relationship: Strategies to Engage the Social Customer and Build Lasting Value

In Managing the New Customer Relationship: Strategies to Engage the Social Customer and Build Lasting Value, you'll get chapters focusing on:
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