9 Reasons Why Your Email Marketing Campaign WILL Fail

No way is email marketing dead. Sure, “only” 4.24 percent of people who clickthrough to your website from email marketing will buy something, but that’s staggering compared to the fact that the figures for search engines and social media are 2.49 percent and 0.59 percent, respectively. That’s no typo—email is approximately 7.18 times more effective than social media. Too bad all the late Nigerian Princes with vast fortunes and wills that mention random Americans ruined it.

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