5 Paradoxes Shaping the Future of Mobile Commerce

February 20, 2012

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Remember when it took 23 clicks to find movie showtimes on your mobile phone? While that may seem like an eon ago, in reality it’s just been a few short years. The mobile evolution has been advancing at a break-neck pace. “Mobile is ramping up faster than any other technology we have seen in the past,” says Mary Meeker of Kleiner Perkins. Mobile Web adoption is happening eight times faster than traditional Web adoption in the late ’90s....

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Source: Mashable

Companies Mentioned:

Google

Microsoft Corp.

People Mentioned:

Mary Meeker

Kleiner Perkins

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FROM THE BOOKSTORE

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Social Media ROI

“Blanchard is demanding. He won’t allow you to flip through this book, nod your head, and leave. If you’re in, you’re going to have to invest to get your rewards.”
--Chris Brogan, president of Human Business Works

“Social media isn’t inexpensive; it’s different expensive. The human effort required to do

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