"The most essential gift for a good writer is a built-in, shock-proof shit detector," Ernest Hemingway said. "This is the...
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What’s Wrong With These Headlines?
"The most essential gift for a good writer is a built-in, shock-proof shit detector," Ernest Hemingway said. "This is the...
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6 Key Differences Between QR Codes and Image Recognition
One of the most popular applications to integrate print and digital is the QR Code, invented in 1994. A QR...
More On: Print Production & Fulfillment -
Screw 3D – How About A Catalog That Flies!
While projects like these aren’t in everyone’s price range, when you are lucky enough to be marketing airplanes, you have...
More On: Print Production & Fulfillment -
Facebook sends out invitation to a June 20 event -- by snail mail
Facebook has begun sending out invitations for its next media event, but not in a way one would expect from...
More On: Direct Mail & Postal -
Why Direct Mail Still Yields the Lowest Cost-Per-Lead and Highest Conversion Rate
These days, marketing is all about digital. We are emailing, blogging, Tweeting and Facebooking our little marketeer hearts out. So...
More On: Direct Mail & Postal -
Enhanced Campaigns: 4 Questions to Consider
Are you feeling anxious as July 22nd approaches? For those that don’t know, that is the date Google will automatically...
More On: Search & Social Media -
How Much Does Inbound Marketing Cost?
There’s a loaded question. Estimating the cost of inbound marketing is more nuanced than it seems. The big variables are...
More On: Search & Social Media
DATABASE & CRM
- 8 Advanced Email Personalization Tips
- Marketers Don't Understand Customers, Need Better Data Analysis, Report Finds
- Netflix to Launch User Profiles Later This Summer
More On Database & CRM
DIRECT MAIL & POSTAL
- Why Direct Mail Still Yields the Lowest Cost-Per-Lead and Highest Conversion Rate
- Facebook sends out invitation to a June 20 event -- by snail mail
- Calling Any Ideas for a Postal Service Future!
More On Direct Mail & Postal
ONLINE MARKETING
- Online Video Selling Tips for Direct Marketers
- E-Mail: Not Dead, Evolving
- 8 Advanced Email Personalization Tips
More On Online Marketing
LISTS & INSERT MEDIA
- Hotlists: New and Updated Files on the Market
- Marketing Manifesto
- My 9 Insider Tips to Build Your Email List For Low or No Cost!
More On Lists & Insert Media
White Papers & Other Resources
Sponsored Content:
- Lead Nurturing 5&10
- Whitepaper – Excel: Getting Answers Quickly from Your Data
- DOWNLOAD: The Definitive Guide to Marketing Automation
- These Numbers Never Lie: Ten Key Figures Email Marketers Can’t Afford to Ignore
- Webinar: Hitting a Personalization Home Run With Data
- New Free e-Book Reveals 30+ Years of Tested B2B Marketing Secrets
- Exclusive Ecommerce Research
- Digital Customer Experience Trends To Watch, 2013
- On-Demand Webinar: a Must-See for Digital Marketers
- 5 Ways to Become a Segmentation Sniper
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The Secrets of Emotional, Hot-Button COPYWRITING
“You’ve heard of the Seven Deadly Sins … now let Denny Hatch introduce you to the Seven Key Copy Drivers That Make People Act!...
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Who's Charging What!
Who's Charging What! -- Your Guide to Direct Marketing Creative Services gives you complete facts on top copywriters, agencies, designers, and consultants, providing you...
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