A chicken sandwich in space … say what? In this episode, Melissa wonders if the KFC marketing stunt ride is coming to an end.
Direct Marketing ConfidentialWhat You Need to Know About USPS Informed Delivery
Direct Mail for the Modern MarketerDirect Mail: The Gift That Keeps on Giving
Ways of Thinking4 Ways Amazon Is Remaking the World in Its Image
Reinventing DirectUsing Sex for a Sales Breakthrough
Sass MarketingAmazon Aims to Shut Down 'Showrooming'
Psychology-Based Marketing3 Parts of ‘Smart’ Marketing
Ruthless B-to-B MarketingThe Case for Customer Reactivation
Marketing SustainablyProfessional Protocol: How Should We Communicate?
Direct Marketing Confidential3 Ideas for Father’s Day Email Marketing
The Power PunchNever Drink and Change Your Password