In this episode Melissa discusses an email Amazon sent customers this week about a baby registry that most of them didn’t have. Whoops!
Maverick MarketerThink Before You Marketing Metric
Healthcare Marketing Survival GuideThe Upstream Healthcare Audience Puzzle
Here's What CountsWhat To Do With the Trump Brand?
Search Made SimpleKeywords vs. Audience Targeting: Find Your Targets
Sass MarketingGet Used to It: Your Customers Want Stories
Digital Marketing and Data ScienceWhy Brand-Tracking Needs an Overhaul
Marketing SchulMaking Digital Marketing and IT Work Together
The CMO ViewWhat DMV Taught Me About Brand Trust & Algorithms
Direct Mail for the Modern MarketerHow to Execute a Direct Mail Campaign
Making Social SellA Fundamental Misconception About Cold Email