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“You’ve heard of the Seven Deadly Sins … now let Denny Hatch introduce you to the Seven Key Copy Drivers That Make People Act!...
Who's Charging What! -- Your Guide to Direct Marketing Creative Services gives you complete facts on top copywriters, agencies, designers, and consultants, providing you...
(PDF Format) As explosive as the digital revolution has been, another equally important shake-up moved quickly throughout the marketing world these past couple years....
(PDF Format) A guide to the need-to-know details of list research, data cards, list tests, list rentals, enhancements and online-sourced data Simply put, the best...