Opening Keynote: The Next Frontier of Email Marketing (2014 All About eMail Virtual Conference Session)
Sponsored by: Act-On Software
Speakers: Shar Van Boskirk, VP, Principal Analyst serving Marketing Leadership Professionals, Forrester Research
Click above/below to view this webinar, originally offered as a session at 2014 All About eMail Virtual Conference & Expo.
To this day, email remains one of the most powerful marketing channels. However, today's consumers expect more from email, whether on mobile phones, tablets or laptops-personalized and contextual experiences are a must. And not only that, you must deliver those experiences while taking into account the customer's location, device, on-site behavior and relationship with your brand.
Join Shar VanBoskirk of Forrester Research as she discusses the next generation of innovation happening with email, including:
- The most influential trends changing email marketing.
- Best practices for email in the emerging environment.
- Tomorrow's innovations you need to know about today!
- PLUS: Bring your own questions about the future of email for a live Q&A at the end of the session.