Mobile SEO Strategies That Work (2016 IMV Virtual Conference Session)
Speakers: Anne Ahola Ward, CEO of CircleClick, O'Reilly Media Author
Check out this webinar, originally offered as a session at 2016 Integrated Marketing Virtual Conference.
Mobile SEO matters. Everyone knows that it’s increasing; however, more than half of 100 billion monthly searches are occurring on mobile devices. Search is the most common starting point for mobile product-based searches. About half of mobile searches begin with search engines; one third begin on branded websites; a quarter begin on branded apps. Attendees will come away with the most current mobile SEO guidelines that they can use right away.
Marketers will learn:
- How to use mobile SEO guidelines
- The value of the Nth screen and how to incorporate it
- How to incorporate rich snippets in their mobile SEO plan
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