How to Use Site Search to Boost Conversion Rates
Sponsored by: Swiftype
Speakers: Kevin Lee, CEO, Didit.com and Anton Khramov, Founder/CEO, UPS Battery Center
Consumers arriving on your website want to find what they're looking for quickly and easily. They're limited with their time - this is often the primary reason they're shopping online in the first place. An effective site search solution helps them find what they're looking for quickly and easily (not to mention some complementary cross-sell and upsell items that they didn't know they were looking for), enabling them to make a purchase and move on with their day. Factor in the growth of mobile commerce, with consumers shopping on smaller screens and less likely to browse, and site search has taken on added significance for online retailers.
In this one-hour webinar, two expert speakers will address the following topics:
- best practices for implementing site search into the online shopping experience;
- the impact site search can have on conversion rates, both positively and negatively;
- how mobile affects site search;
- real-world examples of how retailers are effectively using site search; and
- much more!
Sponsored by Swiftype
Couldn't make it on September 22nd? No problem! Total Retail webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on-demand.