Data Driven: How the World's Most Successful Marketers Are Transforming Through Data
Sponsored by: Salesforce
Speakers: Chris O’Hara, Vice President of Product Marketing, Salesforce
How are the world's biggest brands transforming themselves with data? In this webinar, Chris O'Hara, author of the award-winning book "Data Driven," will explore how brands like Georgia Pacific, L'Oreal, Campbell Soup Company, Pandora and more are capitalizing on big data. Data and AI are radically changing the way marketers engage customers, enabling them to extract insights from large sets of rich data and target customers through omnichannel personalization.
Register to learn:
- The core principles for building a winning data strategy
- The sources of data-driven power and how it drives customer strategy
- How brands make data-driven transformation real for their organizations
- Examples of how the world's largest brands use data in ways that your company can too!
Sponsored by Salesforce
Couldn’t make it on April 23rd? No problem! Target Marketing webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on- demand.