Adapting to the New Normal: How to Empower Employees to Become a Force for Good on Social Media
Sponsored by: Clearview Social
Speakers: Amy Knapp, Founder and Director, Knapp Marketing; Nicole Kershaw, Chief Business Development Officer, Harter Secrest; Adrian Dayton, Founder, Clearview Social
In times of crisis, people become increasingly tribal, and tribes look for leaders. How can your company use social media to position yourselves as givers and not takers? How can you leverage the networks of your employees to show true leadership, especially during uncertain times?
Working from home, schooling from home, and simply staying home are the new, very strange, normal. The companies that adapt to this will come out ahead. But they must be strategic, and not fearful in their approach. During this webinar, we will share multiple case studies of companies that have responded to a fearful, scarcity mentality with generosity supported by their empowered employees as COVID-19 changes everything.
Speakers will share with the audience:
- 5 ways to motivate employees to share on behalf of the company without spending a dime.
- The Generosity Challenge blueprint to help your company find the right way to be a resource to your clients
- Case studies of successful companies that have seen massive growth by providing the right advice and services at the appropriate time.
Sponsored by Clearview Social
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