3 Ways to Break Out of Silos and Be Your Best as a Marketing Team
Sponsored by: Workfront
Speakers: Alyson Hoover, Marketing Operations Manager, Ferguson; Mallory Moore, Website Content Strategist, Ferguson; and Jeff Cullimore, Sr. Manager, Marketing Technology, Workfront
Marketing has become a complex field, with evolving technologies, fast-paced processes, and data that must be analyzed, interpreted, and shared so you can continuously optimize those processes for better results. Teams are looking to Marketing Operations to transform the way they’re working, while at the same time, the very nature of marketing work strategically changes. But when teams are using disconnected technology, workflows and processes, and are languishing in silos, it can be a struggle to get a handle on day-to-day tasks, much less optimizing and streamlining how work gets done.
In this webinar, Workfront will discuss three methods proven to help you master modern marketing work, and recommend the best ways to break out of silos that can slowly kill your marketing team’s effectiveness and ability to execute. In addition, you’ll learn:
- How best to change the way you’re working to innovate
- How to focus on automating process and improving the status quo
- How to start seeing immediate benefits by focusing on three simple things
- How to conquer disconnection and truly collaborates
Sponsored by Workfront
Couldn’t make it on March 12th? No problem! Target Marketing webinars are archived for 90 days after the live event. Click above to register and get access to this webinar, both live and on- demand.