In order to enhance the customer shopping experience, Jeep parts and accessories retailer Quadratec opted to connect its catalog to its website and e-commerce store through augmented reality. The goal was to make the leap from catalog to product page via AR as easy as possible — no navigating the website, no working one’s way through categories to find the right product. The goal was to make the leap from catalog to product page via AR as easy as possible — no navigating the website, no working one’s way through categories to find the right product. Instead, Quadratec wanted customers to reach the Jeep products they were looking for in one or two clicks from their phones.

To learn more about Quadratec's success with its AR-enhanced catalog, check out the full case study at BRAND United.

 

 

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