GDPR hit some marketers hard, with reports of isolated companies seeing as much as 80% list attrition. While some of those losses may have been due to poor legal advice, customer lists are very vulnerable in today's privacy climate. What can you do to rebuild your list after an event like GDPR has reduced it considerably? Target Marketing has put together three key steps you can take immediately to rebuild your email list and get back to profitability.
For more in-depth tips for rebuilding your email list, take a look at some of these articles: